Discover Equine & Ranch Rewards, your premier destination for unbeatable discounts on top-tier equipment and supplies for your farm or ranch. Whether you’re managing horses, cattle, or both, we’re dedicated to helping you save on the trusted brands you rely on, like Exmark and more. Formerly Equine Equipment, we’ve rebranded as Equine & Ranch Rewards to broaden our mission, extending our proven savings model to serve not only equine facilities but also cattlemen, ranchers, and rural operations across the U.S. and Canada. From racetracks and polo fields to steeplechase courses and sprawling ranches, we’ve got the entire equine and cattle community covered.
Welcome to Equine & Ranch Rewards: Your Gateway to Exclusive Savings
Your Partner in Ranch & Equine Equipment
We know you work hard and believe you shouldn’t have to pay retail prices for essential equipment. Equine & Ranch Rewards connects you directly to manufacturers’ discounts on everything from commercial mowers to paint, and more. We’ve taken the guesswork and hassle out of finding the best deal — so you can focus on what you do best.
FARRELL-CALHOUN PAINT: 120 YEARS OF QUALITY
Founded in 1905 in Memphis, Tennessee, by John J. Farrell and T. Finley Calhoun, Farrell-Calhoun Paint has grown from a small shop into the 9th largest U.S. paint manufacturer. Now family-owned with over 50 stores and 140 dealers across 17 states, it delivers premium, eco-friendly coatings for professionals.
Exclusive, Manufacturers' Discounts
Our program isn’t like the typical rebate or seasonal offer. Through partnerships with leading manufacturers, we’ve secured exclusive, nationwide discounts that aren’t available to the general public. You don’t need a promo code or a big membership fee — if you’re in the industry, you’re already eligible.
These discounts are priced and designed to meet the needs of working ranchers and horse owners. Whether you’re purchasing a commercial mower, a compact tractor, or premium paint for your barn, we’re here to help you save.
Get More for Less from the Brands You Trust
We work with some of the most trusted names in the industry, including:
Built on the Foundation of Equine Equipment
Equine Equipment has helped thousands of horse facilities save millions of dollars since its founding. Equine & Ranch Rewards builds on that same foundation, extending access to a broader group of rural producers.
If you know Equine Equipment, you know our reputation for straightforward service and real results. This is that — expanded.
Are You Eligible? You Probably Are…
If you’re a horse owner, cattle producer, facility manager, or ranch operator, chances are you already qualify for our discount programs. There are no complicated sign-up steps or eligibility hoops. No cost to join. No catches.
Start Saving Today
It’s time to take advantage of the savings you deserve. Explore our available brands, connect with our team, or start marketing with us today — we’re here to help every step of the way.
A Portion of Each Sale Supports the Farm/Ranch Industry.
We are proud to have supported hundreds of groups and charities over the years, giving back to the industry we love is what we do, day after day!